How Stanza gives your AI agent the context it's missing

TL;DR

• Your AI writes well, but it doesn't know your company. So every chat starts with you explaining it again.
• Stanza holds what your AI needs to know, like your brand guide and the sources behind it. Your AI reads it before it writes.
• When a draft gets something wrong, you fix it in Stanza once. Every future draft gets it right, from everyone on your team.

Your AI doesn't know your company

Your AI writes well enough. It just has no idea who you are.

It doesn't know what you sell, who buys it, which claims you can make, or that you already wrote this exact post last spring. So you spend the first half of the chat steering. You fix a claim here, change a word there, and explain who the post is for. By the time it finally writes something usable, you've taught it your company from scratch.

Then you open a new chat and do it all over again.

Write it down once

Stanza's answer is simple, and it's the idea we built Stanza around. Write down what your AI needs to know one time, and let it read that before every draft. In Stanza, that's your Context.

Most of it lives in a short brand guide:

• Beliefs. What your company stands for and what it won't do.
• Audience. Who you write for and what they're trying to get done.
• Offering. What you sell, what's live, and what isn't.
• Positioning. How you're different from the alternatives.
• Voice. How you sound and what you never say.

Behind the guide are your references, the source material it's built from, like call notes, docs, and web pages. Your Context also includes the articles and drafts already in your Stanza project, so your AI can see what you've covered before.

Then you connect the AI tool you already use, like ChatGPT, Claude, or Grok Bot. You only do this once.

The same request, with and without Stanza

Say you're writing a launch post for Acme. You ask:

Use the Acme project in Stanza. Read our voice page and the relevant references, then help me draft the launch post.

Without Stanza, the first draft guesses. It might mention a plan you don't offer, write for the wrong reader, and open with a line you'd never say. You spend the next twenty minutes steering.

With Stanza, your AI reads your brand guide first. It knows which features are live and who the post is for. It writes in your voice, and it can show which files back up its claims. You start from a draft that's already close.

You're still the writer. Stanza holds what your AI needs to know, and your AI drafts with you. You decide the angle and what makes the cut.

Fix it once and it stays fixed

This is the part a chat can't do. In a chat, you fix the mistake in this draft, and the next chat makes it again.

In Stanza, the draft lives where your team can comment on it. When a reviewer catches a wrong claim, you don't just fix the sentence. You fix the source. Update the brand page, or add the reference that has the right answer.

The next draft reads the corrected version. So does every teammate's AI, because everyone on the project reads the same Context. Fix it once, and it's fixed for everyone.

Why not just use a ChatGPT or Claude Project?

A Project is a good start, but it lives inside one app. If your team uses ChatGPT and Claude, that's two copies of your company to keep in sync, and a fix in one never reaches the other.

Your Stanza Context works with every AI tool your team connects. Corrections land in one place, and there's one shared draft your team can comment on.

FAQ

Does Stanza write the content?

Your AI writes with you, in ChatGPT, Claude, Grok Bot, or another tool that connects to Stanza. Stanza gives it the facts and the voice. You make the calls.

Do I have to fill in the whole brand guide before I start?

You don't. Start with whatever your AI keeps getting wrong. A page that hasn't been written yet shows the question it answers, so you can fill it in when you're ready.

Can I get started for free?

Yes.

Get started

Sign up at runstanza.com, write down what your AI keeps getting wrong, and connect the tool you already use. Getting started with Stanza walks through the setup step by step.